Hundreds of thousands of papyrus fragments, retrieved 100 years ago from a dry rubbish dump in the Egyptian city of Oxyrhynchus, have been put online in a bid to crowdsource translations.
Book sellers, too, now crowdsource ideas to find fresh writers.
That same interface could allow users to crowdsource bus information, like whether there is a belligerent passenger on the 14 Mission line.
So we had to make the decision very early on to crowdsource rather than automate the process.