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Googleisoneofthelargestandmostpowerfultechnologycompani...

Google is one of the largest and most powerful technology companies in the world. It was launched by Stanford University students Larry Page and Sergey Brin in 1998. Now, it has over 50,000 employees and makes about $50 billion a year.    36   

Build the right team

    37    “Having great people involved is tremendously important,” says Larry. “Some entrepreneurs(企業家)are in such a rush to start a new business that they don’t wait to find the right people to work with.”

Make it simple

“Technology has this way of becoming overly complex, but simplicity is one of the reasons why people are attracted to Google,” writes Sergey. If your products are simple, then people will be more likely to use them.    38    

Become an expert

Larry and Sergey spent years researching www. google. com before they lauched the website.    39     The Google founders think that entrepreneurs should take time to really understand their business and their market as it’ll pay off in the long run.

    40   

“You should set really aggressive goals that you’re not sure you can achieve,” explains Larry. He says that some entrepreneurs only set goals they think they can attain. But, he explains, if you only set achievable goals you’re never going to create something truly extraordinary.

A Set tough goals

B Set achievable goals

C Larry and Sergey owe much of their success to teamwork.

D Google stresses cooperation with other entrepreneurs.

E And that meant they knew everything about how search engines worked.

F If you don’t understand your products, your customers certainly won’t.

G So, what are Larry and Sergey’s top tips for success?

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